Salam Kissan Wins Gold at Dragons of Pakistan 2025

Proud to share that our flagship Salam Kissan campaign (2024) has won Gold at the Dragons of Pakistan Awards in the highly contested “Influencer & Content Creation” category.
This is yet another national accolade for our Salam Kissan initiative, which has grown from a campaign into a nationwide movement.
This win celebrates our strategic influencer campaign, which brought together a diverse mix of content creators from multiple categories to deliver engaging, purpose-driven communication. The campaign inspired audiences to recognize and appreciate Pakistan’s farmers and their hard work, firmly positioning Salam Kissan as a cultural movement resonating across the nation.
The Fatima Group legacy continues driven by the relentless passion, creativity, and dedication of the Marketing Team